Tuesday, May 20, 2014

Shell Parody: Live with it - App!

Little known but outstanding Parody App about a little known but outstanding oil catastrophe - well in fact, it's the biggest by the way. Did you know that?

Video of the week



You recognize this man? Maybe you have seen him in Men in Black 3 and Sledge Hammer, it's David Rasche who agreed to act for this friends-of-the-earth video from the Netherlands.

Beside of the excellent idea - parody is a nearly perfect tool to do campaigning - the most shocking part in this campaign is, that literally no one seems to be aware of it. Remember the Deepwater Horizon oil spill in the Gulf of Mexico? It only took a few days before the whole world was outraged, huddled around their TVs watching live video of the BP leak.
The oil spill in Niger delta last for 54 years now. 54 YEARS! And in contaminated surface it's the biggest oil spill in history. So why aren't we aware of it? Oh yes, sorry, I forgot: It's in Africa.

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